Zines for powerful, intuitive Bay Area women and the people who live in awe of them.


Stressful, Awkward, Envied


The subtitle says it all: ‘90s and ‘00s Brands From Those Who Wore the Clothes, Worked the Registers, and Modeled for the Catalogs.

A portable but content-dense collection of interviews and personal recollections about all types of mall stores and cataglogs—American Eagle, Hot Topic, and everything in between. For any Gen Zer that idealizes Y2K fashion, or the geriatric Millenial looking to reminisce. 

pages: 72
dimensions: 5.5” x 4”
published: April 2024






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